#245 LLMs revive decade-old visions for Search
Hi Kevin,
I always had this question - What is the difference between an SEO strategy / roadmap / campaign. Is there any resource to study this?
And particularly about campaign as Eli also mentioned sometime back about a "SEO brand campaign".
Strategy = a problem diagnosis + way to solve the problem(s) differently than others
Roadmap = a plan of projects
Campaign = a single project
"way to solve the problem(s) differently than others"
Can we use our levers here? Which you talked about in your semrush course?
Yes!
Hi Kevin,
I always had this question - What is the difference between an SEO strategy / roadmap / campaign. Is there any resource to study this?
And particularly about campaign as Eli also mentioned sometime back about a "SEO brand campaign".
Strategy = a problem diagnosis + way to solve the problem(s) differently than others
Roadmap = a plan of projects
Campaign = a single project
"way to solve the problem(s) differently than others"
Can we use our levers here? Which you talked about in your semrush course?
Yes!