Thank you all for joining! The first Annual Showdown was a success with ~350 registrations. I’m already planning for next year.
As always, I’m sharing the slide deck, a summary and all links to essential articles from the Annual Showdown with you.
Content recap
The focus of the Annual Showdown is the major technological shifts we’ve seen in 2024 and their transformative impact. I break down:
how these shifts are influencing industries like e-commerce, SaaS, and online marketplaces
how organic growth and SEO are adapting to this changing environment
the broader effects on creators, social media, and traditional media
the big-picture view of where we’re heading and what it means for growth in 2025 and beyond
Big Themes
In 2024, we’ve seen 7 big shifts from…
…search results to AI answers: Google is increasingly providing answers directly within search results, changing the dynamic of search from click-out to engagement with significant implications for website traffic and SEO strategies.
…broadband internet to Starlink: With its rapidly growing customer base, Starlink has the potential to increase internet adoption, particularly in rural communities.
…earth to space: The space economy is projected for substantial growth, fueled by companies like SpaceX, with over 120 satellite launches and a growing market for space mining, production and tourism.
… LLMs to reasoning: As we’re tapping the bottom of the barrel of AI training data, AI developers focus on enhancing reasoning capabilities in LLMs, laying the groundwork for the emergence of smart AI agents.