Unlocking link building budget with the right metrics

Insights from Neighborly, Klaviyo, Microsoft, GoDaddy, Upwork and Digital Olympus

Apr 19, 2023

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When I started in SEO around 2010, you could make anything rank. All you needed to succeed were backlinks and a bit of on-page optimization. The value of backlinks was undisputable!

Fast forward to to…

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