Short-form video is winning - what does that mean for SEO?

Tik Tok recently surpassed Youtube in engagement. As a result, ad monetization on Youtube has slowed down. What does this mean for SEO?

For the past few years, Youtube and its contribution to Alphabet’s revenue grew fast, but Google’s Q1 ‘22 earnings show a slowdown. The relative share revenue contribution shrank from 11.4% in Q4 ‘21…