Growth Memo

Growth Memo

Optimizing for User Intent with content-tuning

Pages can rank for thousands of keywords. By focusing on intent instead of keywords, we can maximize traffic potential.

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Kevin Indig
Feb 22, 2021
∙ Paid

In 2017, I published an article titled How to rock SEO in a machine learning world in which I describe the concept of "holistic content" amongst others. The point I made evolved into my view of "topi…

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