Growth Memo

Growth Memo

Did Local Packs really grow in 2019?

Have Local Packs really grown in 2019? Yes, and no. I tell the full story in data.

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Kevin Indig
Nov 27, 2020
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Intuitively, our perception is that local packs are growing. At the beginning of 2020, I asked my Twitter followers and 2/3 said that Google has been showing more local packs. Is that true, though? I…

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