Growth Memo

Growth Memo

How Adobe unlocked new SEO Growth

In this Growth Memo, I explain how Adobe unlocked new organic Growth after a period of flat traffic.

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Kevin Indig
Oct 17, 2022
∙ Paid

Adobe is an outstanding example of a business strategy pivot. In 2011, they announced Creative Cloud, a subscription offering that resulted in a 200x multiplication of their stock value over 10 years.

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